Digitalising the car purchase process led to dealer and customer satisfaction, and major new partnerships for DNB.
Competition is fierce in the car financing industry
Financial providers compete mostly on interest rates and commission, and DNB was looking for a game changer.
They looked to technical innovation and customer experience as differentiators for a solution that car dealers would choose above others when pitching to their customers.
Prior to DealerPad eSign, a customer had to go home after their store visit and wait 2-3 days to receive the printed contract by post. Once signed and returned to DNB, the contract had to be manually checked before DNB could remunerate the reseller.
In the 12% of cases where a contract was returned with errors, the entire process had to be repeated, leading to customer dissatisfaction, frosty car dealer relationships, and even customer regrets.