Unika Hem is a Stockholm-based real estate agency looking to stand out through both its personal service and digital customer experience. As a smaller player, it competes with organisations that have their own development teams and substantial IT budgets. By building its customer platform in Lovable and integrating Scrive, Unika Hem has created a digital customer journey that holds its own against the biggest names in the industry, and in several areas, goes even further.
Big ambitions for a small business
In the estate agency business, trust is everything. Customers are entrusting an agency with their home, often their most valuable asset, and expect a smooth and secure process from the first contact to completion.
For years, the major chains have had a digital advantage, with their own apps, customer portals and automated workflows.
Jonas and his team wanted to give Unika Hem’s customers the same experience without having to build an in-house development team. They found the answer in Lovable, where Unika Hem has built its entire back-office using AI agents to handle much of the administrative work, while also integrating with estate agency systems.
Another key focus has been creating a customer portal where clients can get a clear overview of their property sale and return whenever they need to. They can access updated property valuations, find documents related to their sale and view the professional photographs taken of their property.
